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Privacy Policy


About Us

The Wizard of Odds is Michael Shackleford, A.S.A., one of the foremost authorities on the mathematics of gambling. WizardOfOdds.com provides the mathematically correct strategies for most every casino game that exists, as well as information about the odds in each game. We do not encourage or promote gambling, and we're not just saying that to cover ourselves — we simply want to provide readers with the opportunity to be educated gamblers if they're going to gamble anyway. In fact, if you read the site thoroughly, the inescapable conclusion is that with very few exceptions, there is no way to beat the house.

We take quality seriously. We don't have popup windows or animated ads, and we don't spam. The net is littered with cheap gambling sites that seem to want nothing better than to give you an epileptic seizure. We're trying to set the standard for a quality gambling site. We hope others will follow.

We try hard to make sure the information throughout Wizard of Odds is accurate but we make no guarantees. All information on this site is provided without any warranty or guarantee of any kind. (Hey, it's free.) You agree that neither we nor our webmaster are responsible or liable for any loss or harm you may suffer as a result of your using the information you find on this site or in our email newsletter. If you do not agree to this then please do not use the free information provided here.

Gambling involves risk, and that's why they call it gambling. When you gamble you will probably lose. The only way to ensure that you will not lose money at gambling is not to play.

As for online gambling, please check your local, state and provincial laws before you gamble online. (Don't ask us, we're not lawyers.) If your local laws prohibit online gambling then we recommend you consider an alternative form of entertainment. Nothing on this site should be construed as an inducement to violate any law.

Collection and Usage of Information

1.1 Personal information

Your email address is only recorded when you subscribe to our newsletter. We do not sell our mailing list or otherwise make it available to anyone else. You may unsubscribe at any time by either contacting us or using the unsubscribe link found in the footer of the newsletter.

1.2 Non-personal information and cookies

Most ads on our site contain tracking codes so we can track how many clicks each advertiser is getting. Click data is recorded in a database and includes the name of the browser used and the IP address the click came from. The IP data is used only to distinguish clicks from each other, and never to try to identify any particular individual. We also make use of your IP address for the purposes of geotargeting in order to customise your experience on the website.

By accepting our cookies and privacy policy we do access cookies on your computer. Cookies are information generated by a website and stored on your access device (i.e. computer, smartphone or tablet) by your web browser. We use cookies to make sure we don't count advertising clicks from the same computer more than once. The majority of browsers automatically accept cookies; however, users may manage cookies in browser settings without compromising the ability to browse the Website. We may also use cookies to identify clicks on affiliate links throughout this website and via promotional emails. Third party cookies are not subject to this privacy policy.

Google Analytics is used to monitor traffic on this website as well as related tools for marketing research and demographics. For more information on how Google Analytics may process your data and how you can opt-out, see .

Disclosure and Sharing of Information

Your personal information will not be shared with any 3rd parties unless you’ve requested a product or service from us or:

We are required to provide the information to the partners who either have a confidentiality agreement with us or work on our behalf. Your personal information may be used by these companies to help us convey offers from us and our marketing partners to you, but they have no right to share this information independently;

In response to court orders, subpoenas and legal processes;

In the event of an investigation, prevention, combating illegal activities, potential threats to the physical safety of any person, suspected fraud, violations of our Terms and Conditions, or as otherwise required by law;

In case of an acquisition or merger, in which case you will be notified before your personal information is transferred and becomes subject to a new privacy policy;

You view or interact with a personal information-based targeted ad, displayed by us, as in that case you are consenting to the possibility that the advertiser may assume that you meet the target criteria used to present the ad. Still, we do not provide any personal information to the advertiser. Advertisers cover a number of industries, including casinos, merchants and travel services.

Security and Confidentiality Policy

Access to your personal information is limited to our staff members requiring access in order to perform job-related duties and/or provide you with services and products. We ensure that your personal information is password protected and safeguarded with physical, electronic, and procedural measures, which are in line with standard laws and regulations. We also use SSL encryption for data transmission protection in certain areas.

Revision History

  • Added bit about identifying big winners at our advertisers, and removed bit about advertisers not sharing player data with us. ("The advertisers do not share personal information with us, and we never know exactly who bought what or played where.") (June 23, 2009)